CPSC
Association & Nonprofits
Brand identity
Creative Services
Digital
Website Design & Development
Drupal
Celebrating 50 Years With Stunning Results
The Center for the Presidency and Congress (CSPC) brings together representatives from government, academia, and the private sector to leverage the lessons of history to develop real-world strategic policy solutions. CSPC enlisted Alliance Interactive to increase their publication subscriptions and donations through a website redesign and branding update.
The Challenge
CSPC enlisted Alliance Interactive to increase their publication subscriptions and donations through a website redesign and branding update. CSPC enlisted Alliance Interactive to increase their publication subscriptions and donations through a website redesign and branding update.
The Solution
Alliance worked with CSPC to deploy a custom, responsive Drupal website and design a new brand identity and branding guidelines that extend from online to print and marketing materials.
Results
-
Increase in Non-paid Site Traffic
+25% -
Decrease in the Bounce Rate
-30%
Awards
Branding Approach
CSPC needed a brand identity that would not only stand the test of time but also look good on print and web. Alliance delivered a new logo, stationary and brand guidelines for CSPC’s custom marketing website.
Responsive Design
To ensure an impactful web experience, the new website is fully responsive to any device, operating system or screen. It looks and works great on desktops, laptops, tablets, and more.
Our Work
Promoting the nation’s premier US-Japanese philanthropic organization
- 129% SEO increase in web traffic