The Military Advanced Education (MAE) directory is known for being the go-to guide for service members and veterans, who are making the transition from military to the civilian sector, to evaluate military-friendly colleges.
Grading the Top Military-Friendly Colleges
About Military Advanced Education
Services
- Brand Strategy
- Drupal Development
- Email Marketing
- Logo Design & Branding
- Marketing Website Design
- Persona Research
- Responsive Website Design
- Search Engine Optimization
- Web Content Writing
- Website Assessment
Challenges
Alliance transitioned MAE from a magazine-focused survey to a powerful online tool to help veterans find and compare the best military-friendly colleges.
Solutions
Alliance built an online military education guide that allowed powerful tracking, reporting, analytics, and administrative tools. The site was developed on a responsive Drupal content management system that met MAE’s unique requirements.
Results
Alliance’s brand and website strategy extended MAE’s offline print presence to a new online directory that improved site traffic by 175% and pageviews by 43%.
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33%
Increase in SEO -
57%
New Unique Site Visitors -
1 Minute
Increase in Avg. Time Spent on Site
I can’t recommend them enough. Throughout the project, they’ve come up with smart solutions and ways for us to get revenue from the awards platform and website.
Branding Approach
MAE needed a brand that would work on the awards directory and look great on print and web. Alliance delivered a new logo, brand guidelines and supporting marketing website that excels in crowded competitor landscape.
Let’s see how we can help
Let’s see how we can help