The Luxembourg Life Fund is an insurance based hedge fund helping clients invest in long term investment solutions. The Fund turned to Alliance to develop a custom marketing website that would help propel their financial brand forward during a pivotal time in its growth.
Luxembourg Life Fund partnered with Alliance to develop a more sophisticated brand strategy and financial website redesign that would educate visitors online and develop more trust and help with due diligence on their financial products. The hedge fund website also needed to attract more investment leads to help better grow their brand online.
Alliance developed a new branding and a responsive website for Luxembourg Life Fund along with custom visual imagery to create a more consistent brand identity. The new website also incorporated a new Search Engine Optimization (SEO) strategy which included an industry news area to help engage new onsite traffic, as well as identify with their brand as a reliable resource for life settlement investment information. The new website also showcased a better presentation of their service strategy, giving visitors a memorable introduction to their market solutions.
As a result, the new Luxembourg Life Fund website saw a 55% increase in website traffic through our SEO efforts. Visitors experience a website that is simple to navigate, cohesive across all marketing material, and responsive on all mobile and tablet devices.
46%
Increasive in SEO197%
New Unique Site Viditors1 Minute
Increase in Avg. Time Spent on Site
The Fund needed a hedge fund website and brand that would not only stand the test of time but also look good on print and web. Our team understood the history and defining aspects of the Fund and translated them into an updated look and feel. Alliance delivered a new logo, brand guidelines, signage and a hedge fund marketing website that excels in crowded competitor landscape.
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