Background videos can be a great way to attract the attention of your visitors online as soon as they enter your website. Instead of making a visitor read through a long summary describing your company, a short background video can provide an engaging online visual to better portray your brand’s image, values and competitive advantages.
Modern website design has incorporated videos and as a result have become increasingly popular in the online space. They have served as a great resource for both education and visual engagement. A video can also leave a great lasting impression for your online audience. Below are some reasons to consider incorporating online video into your website design:
- Can help increase user engagement as an effective visual element on your website
- Videos can grab the attention of your visitors more effectively than text
- Can help engage new traffic coming to your website for longer periods of time
- Can provide a more memorable online experience and improve brand awareness
- Provides a great way to educate your audience and provide better understanding about the use of your product or service
- Can improve sales online
- Can help you reach a larger audience online
In this article, we will give some great examples of background videos that have been integrated into website designs:
