MLF Financial Group companies provide financial services to banks, hedgefunds and investors for specialized insurance services ranging from asset valuation to risk analysis.
Corporate Website Design
About MLF Financial Group
Services
- Brand Strategy
- Marketing Website Design
- Persona Research
- Print Design
- Responsive Website Design
- WordPress Development
Challenges
MLF Financial Group turned to Alliance Interactive to design a website that would showcase their market expertise through a cohesive multi brand experience.
Solutions
Alliance developed a custom website for MLF Financial Group that unified the companies multi brand strategy through a cohesive website design. The new website features individual portfolios of each subrand, as well as an overview of services offered throughout the company. The site also features an interactive timeline of the 19 year MLF Financial history, so visitors can better understand the reliability and experience behind this brand.
Results
Alliance’s website strategy for MLF Financial resulted in a large increase in visitor engagement, with an increase of 45% time spent on the site exploring the profiles of each MLF subrand.
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