DRUPAL Website Redesign

Lutheran World Relief (LWR) tackles global poverty by helping people adapt to the challenges that threaten their livelihoods and well-being. LWR is renowned for its integrated approach to addressing global poverty and supporting communities and families during times of need regardless of race, religion, or nationality.

As LWR expanded its footprint worldwide, it needed a website that reflected its status and accomplishments as a global SEO. LWR engaged Alliance Interactive to develop an online ecosystem that would communicate with a broad audience and draw users in to the site.

We delivered

  • Ecommerce transactions were up by 1,175%
  • Average Order value was up by 73%
  • Users on the site increased by 208%
  • Pageviews increased by 107%


  • Campaign Strategy
  • Content Management System
  • Drupal Development
  • Information Architecture
  • Search Engine Optimization
  • Web Design
  • Nonprofit
  • Publication and News
  • Drupal
  • CSS3
  • SASS

Design Solution forLWR


The existing LWR website generated significant traffic, but relied on a clunky and cluttered site that was hard to maintain and difficult to navigate. The site also needed to be as engaging for industry professionals as it was for those individuals willing to support LWR’s mission through much needed donations.



We worked closely with LWR’s leadership to gain a deep understanding of the needs from stakeholder groups and volunteers and to develop the resulting digital strategy for the project. We were ultimately able to launch a more contemporary website that helps convert visitors into agents of change through a highly-engaging, gift-giving experience.

Our mobile-first redesign has translated into significantly higher average donations, more than double the website traffic, and a ten-fold increase in ecommerce sales on the site. Since launch, we’ve continued to work with LWR on a wide range of tools that will help impact an even greater audience.


Design Solution forLWR


Responsive Website Design
Responsive Design forLWR
Responsive Design forLWR

Prototype / wireframe

Design Solution forLWR

Interactive live site

Design Solution forLWR
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